Alix Earle (born December 16, 2000) is an American social media personality and influencer renowned for her engaging content on platforms like TikTok and Instagram. Her rise to fame is marked by her relatable “Get Ready With Me” videos, beauty tutorials, and candid sharing of personal experiences.
Early Life and Family
Alix Earle was born in Monmouth County, New Jersey, to parents Thomas “TJ” Earle and Alisa Maniaci. Her father is the CEO of Earle, a New Jersey-based construction company specializing in road building and paving. Her parents met at Lynn University in Boca Raton, Florida. In 2008, her father was involved in a widely publicized affair with Ashley Dupré, leading to her parents’ divorce in 2013. Subsequently, Thomas Earle married Dupré in October 2013. Alix has a younger sister, Ashtin Earle, and three half-siblings from her father’s second marriage.
Education
Alix attended Red Bank Catholic High School, graduating in 2019. She then pursued higher education at the University of Miami, where she earned a degree in marketing in 2023. During her time at the university, she was actively involved in social media, which played a significant role in her burgeoning career as an influencer. In a testament to her commitment to education, Alix endowed the Alix Earle Scholarship for students at the Miami Herbert Business School.
Career
Alix Earle’s career as a social media influencer began during her college years. She gained prominence through her “Get Ready With Me” videos on TikTok, where she shares beauty routines, fashion tips, and snippets of her daily life. Her authenticity and relatable content have resonated with a vast audience, leading to a rapid increase in her follower count. As of November 2023, she boasts over 6.1 million followers on TikTok and 3.2 million on Instagram.
Her influence extends beyond social media; Alix has collaborated with numerous beauty and fashion brands, contributing to her reputation as a trendsetter. Her endorsements often lead to significant boosts in product sales, a phenomenon dubbed the “Alix Earle effect.”
Personal Life
In her personal life, Alix has been open about her experiences and challenges. In October 2023, she publicly discussed her struggles with an eating disorder and body dysmorphia during high school, aiming to raise awareness and support others facing similar issues.
Regarding her relationships, Alix dated professional baseball player Tyler Wade for three months in late 2022. In November 2023, she confirmed her relationship with Braxton Berrios, a wide receiver for the Miami Dolphins.
Net Worth
As of 2025, Alix Earle’s net worth is estimated to be between $6 million and $8 million. This wealth primarily stems from her successful career as a social media influencer, encompassing brand collaborations, sponsored content, and other business ventures.
Conclusion
Alix Earle’s journey from a college student to a leading social media influencer exemplifies the power of authenticity and relatability in the digital age. Her engaging content, business acumen, and openness about personal struggles have endeared her to millions, solidifying her status as a prominent figure in the influencer landscape.
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